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Creating the perfect business

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Would it not be great to be the proprietor of the perfect business? Anyone who is in business would not disagree with owning the perfect business. But the question arises what is the perfect business? Well first of all we have to agree that it’s a subjective question. What’s a perfect business for Sami is not necessarily the perfect business for Alana. So the first qualifier for the perfect business is that it must be the perfect business for you.

How will you know that a business is perfect for you?

Skill set

Well there are many clues. I will use Moby Pages as the example here. First and foremost it should be the area of your expertise. For me Moby Pages is the perfect fit because I know business in general and I know all of the technology that makes it happen online. Therefore, it puts me in the perfect position to create something like Moby Pages which is a combination of a many different elements all of which pertain to my personal skill set. It doesn’t mean that you have to be a master of every single skill required in your business, you can hire expertise or you can outsource what you’re not good at; for Moby Pages I really did put it all together my self, so Enter some more text here.

What’s the best business? When I was in business school, in one of my classes on entrepreneurship we looked at a number of different types of businesses. My professor, the great Ed McMullan essentially has this theory about business and creativity and he makes a distinction between SMEs and equity businesses. I could talk about equity businesses, but I am going to focus on SMEs and try to make a point about life and SMEs.

Let’s start at the very beginning of an SME, a small-medium enterprise. The question is why start an SME?

We’ve all heard the usual. From self-professed gurus to street preachers. We’ve heard all the basics of how to be a success. There’s the old boiler room adage, “ABC, Always be closing”. There are smarmy marketers who will tell you techniques of all sorts of little psychological

I personally am a big fan of Alan Watts. One theme that runs through Watts’ work is about life being a journey. Given that you believe this, how does it change your outlook on your business. Success in business, meaning a payout, isn’t really success. True success in business is enjoying what you do, living a lifestyle that you love, and dealing with people whose company you enjoy. Any two of these I think makes business worth your while.